WQA's Mission, Vision & Core Values


WQA Mission

The recognized resource and advocate for the betterment of water quality. 

WQA Vision

Improving awareness and knowledge of water quality to enhance quality of your life through sustainable technologies and services. 

Core Values

  • A shared passion

  • Advocacy and education

  • Collaboration

  • Diversity, equity & inclusion

  • Ethics and integrity

  • Performance-based standards

  • Science-based decision making

Consumer Alert:

WQA does not provide testing services directly to consumers, does not sell any products, and does not solicit door-to-door or over the telephone. Its members, who offer critical water technology products and services for households, businesses and industry, do not engage in scare tactics and follow a strict Code of Ethics. If you have any questions about whether someone is a WQA member or is working on behalf of WQA, please reach out at wqa@wqa.org.