Danny Lysouvakon, MS, brings expertise in strategic growth
LISLE, Ill. – The Water Quality Association has named Danny Lysouvakon as Director of Membership and Development. Lysouvakon will be responsible for value-driven growth in membership recruitment and retention programs for WQA.
“We’re so pleased to have Danny join the WQA team,” said Pauli Undesser, MWS, WQA Chief Executive Officer. “His expertise driving strategic growth initiatives will make our association and industry even stronger.”
Lysouvakon has more than 20 years of experience leading high-performing teams, driving growth initiatives, and developing comprehensive marketing strategies. Most recently, he was Vice President of Marketing, Sales and Communications for the CCIM Institute, which educates and equips professionals in commercial real estate, and was Director of Marketing, Sales and Communications for the Society of Critical Care Medicine.
Lysouvakon earned a master’s degree in marketing communications at the Stuart School of Business – Illinois Institute of Technology and a bachelor’s degree from Columbia College with majors in advertising and graphic design.
WQA membership offers water treatment professionals exposure to leading-edge thinking, the latest tools for business growth, high-quality training programs, industry advocacy, and networking opportunities.
WQA is a not-for-profit trade association representing the residential, commercial, and industrial water treatment industry. WQA’s education and professional certification programs have been providing industry-standardized training and credentialing since 1977. The WQA Gold Seal certification program has been certifying products that contribute to the safe consumption of water since 1959. The WQA Gold Seal program is accredited by the American National Standards Institute (ANSI) and the Standards Council of Canada (SCC). WQA publishes a consumer-friendly website, BetterWaterToday.org.
wqa.org
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