Topic: Consumer Opinion Study

  • Consumer Opinion Study discussion


    We’re going to offer Part Two of our discussion about the 2023 Consumer Opinion Study, which tracks consumer awareness and understanding of water quality issues and treatment solutions. We’ll take you back to the WQA Convention in Las Vegas for a panel discussion with panelists Shannon Murphy, Vice President for Development and Compliance at Aquamor,…

  • What the WQA Consumer Opinion Study tells us about our customers


    The latest episode of the WQA Radio podcast features a portion of the session on the 2023 Consumer Opinion Study at the WQA Convention & Exposition. It’s a panel discussion kicked off by an overview from WQA Chief Executive Office Pauli Undesser, MWS, with panelists Shannon Murphy, Vice President for Development and Compliance at Aquamor,…

  • WQA Advocate Mae Stevens is featured on WQA Radio


    In this episode, we feature a portion of Mae Stevens’ remarks as Keynote Speaker at the WQA Convention & Exposition in Las Vegas in April. Mae is Senior Vice President of Banner Public Affairs, WQA’s new Government Affairs firm in Washington, D.C. She talks about public policy and funding for water treatment in Washington and…

  • 2023 WQA Consumer Opinion Study – Raw Data


    WQA Premier members can download the raw data from the 2023 WQA Consumer Opinion Study to use in their own marketing or sales efforts. NOTE: When you hit the “download” button in the upper right corner, the data will go to your computer’s “downloads” folder. You might continue to see a spinning arrow on our…

  • 2023 WQA Consumer Opinion Study – Full Report


    Once every two years, the Water Quality Association commissions a national study to gather data on U.S. consumers’ evolving attitudes toward water and water treatment. The 2023 study shows that consumers report being far more concerned about quality of their household water supply this year than in any previous study. Survey results also indicated that…