Audience: Sales/Marketing

  • Water Treatment For Dummies: Second Edition


    Water Treatment For Dummies: Second Edition is a consumer-directed publication designed to answer common questions about the quality of water in your home or business. Under 50 pages in length, it is written in a simple, jargon-free style. The second edition of WQA’s Water Treatment for Dummies is completely revised, updated and expanded with all-new facts,…

  • Generate More Leads, Drive More Sales


    In this webinar, we discuss the latest ideas and trends for marketing your water treatment products and services. Our panel consists of Amanda Crangle, Founder of Lamplight Digital Media in Colorado; Scott Schiesser, Sales & Marketing Director at Culligan Ultrapure in Minnesota; and Ashleigh Womack, Director of National Sales & Marketing at AquaOx Water Filters…

  • 2021 WQA Consumer Opinion Study


    The report presents the findings of a national online survey conducted by Applied Research-West, Inc. between January 5 and January 30, 2021. A total of 1,413 adults over the age of 18 and living in private households were interviewed. ARW used a random sampling procedure, and the survey results are accurate within +/-2.6 percent. The…

  • Understanding Public Awareness and Decision-Making ​​on Using Water Treatment Devices


  • Counterfeit Refrigerator Filter Study


  • WQRF Contaminant Occurrence Project


  • Boil Water Notices Study