Audience: Sales/Marketing

  • The Power of Volunteerism & Mentoring


    WQA mentoring and volunteerism are the topics on this week’s episode of the Water Quality Association Podcast. Our special guest is Becky Tallon, who leads the water treatment technology team at A.O. Smith’s Corporate Technology Center. Tallon, a member of the WQA Board of Directors, discusses mentorship programs at WQA and what it’s like to…

  • WQRF Research Update: PFAS Surrogate Study


    We discuss the recently completed PFAS Surrogate Study. Dr. Madjid Mohseni will join to explain the investigation into the development of surrogate compounds that will cover multiple PFAS for product certification testing of water treatment media specific to POU/POE products. WQRF is hosting Summer School, a series of free webinars offered monthly, May through August.…

  • Recurring Revenue – Part 2


    The second interview in a series on how to grow your water treatment business through recurring revenue is featured on this week’s Water Quality Association Podcast. Longtime WQA member Joe Huemann, CWS, CI, of Huemann Water Conditioning in Johnsburg, IL, discusses his revenue breakdown, how he develops consistent review month after month, and how one…

  • Growing Your Water Treatment Business


    Our guest is Bryan Trilli, a former water treatment provider who now helps dealers grow their businesses through his company, Optimized Marketing.

  • The Future of PFAS


  • Joneses relate water treatment roots, envision future as WQA marks 50 years


    Another father and son team join us for the latest episode of The Water Quality Association Podcast, which continues a series on the history of the water treatment industry as we mark WQA’s 50-year anniversary.

  • EPA Rule on PFAS


    The Water Quality Association Podcast dives into the new PFAS regulation, featuring three WQA experts.

  • WQRF: Emerging Contaminants and WQRF Contaminant Occurrence Map 2.0 Launch Party


    The list of emerging drinking water contaminants continues to expand at a fast pace, unbridled by concentration detection limits. As the public becomes more aware of contaminants in water, presenter Richard Mest will share important information and updates regarding this class of contaminants, their nuances, and the efficacy of the ever-expanding treatment technology landscape.  The…

  • WQA Podcast focuses on industry history, success


    The latest episode of The Water Quality Association podcast focuses on the significance of history within the water treatment industry, as we mark WQA’s 50-year anniversary as a trade association. We’re joined by DJ Shannahan, past president of WQA, along with his father, Duke Shannahan. We talk about their family’s multigenerational legacy, how they evolved…

  • More tips on using AI in marketing


    More tips for using Artificial Intelligence in marketing your water treatment business comes to you in this week’s Water Quality Association Podcast.