The Water Quality Association Manufacturer Confidence Report was created to give point-of-use and point-of-entry water treatment industry leaders a clear, consistent read on how their peers are responding to change.
This survey captures the perspectives of 45 CEOs, presidents, and business owners across the manufacturing segment, providing insight into strategic behavior, operational planning, and market sentiment.
With this report, WQA members will gain access to:
- Benchmarking on confidence and investment
- Early signals of market momentum or concern
- Real-world data to support smarter decisions
This 2025 baseline edition sets the tone for ongoing benchmarking. Moving forward, the WQA Manufacturer Confidence Report will be fielded twice a year and updated to compare responses to previous cycles, giving members a clear line of sight into how sentiment and strategy are evolving across the water quality sector.