Audience: Sales/Marketing

  • WQA Consumer Opinion Study


    Once every two years, the Water Quality Association commissions a national study to gather data on U.S. consumers’ evolving attitudes toward water and water treatment. The 2023 study shows that consumers report being far more concerned about quality of their household water supply this year than in any previous study. Survey results also indicated that…

  • Final Barrier: A Better Solution For High Quality and Healthier Drinking Water


    Final barrier treatment is technology installed at the final point where water can be treated before it is consumed. Whether your home is supplied by a community water system or a private well, final barrier treatment devices are a great way to ensure quality drinking water is available.

  • Guidance for the Use of Water Softening and Onsite Wastewater Systems on Individual Properties


    WQA and National Onsite Wastewater and Recycling Association (NOWRA) have collaborated to offer advice on the use of water softeners and home septic systems.

  • Changes in Septic Tank Effluent Due to Water Softener Use


    This study was undertaken to investigate the effect home ion-exchange water softeners may have on the performance of onsite septic tanks.

  • Softened Water Benefits Studies


    This study tested deices fed with softened and unsoftened water under controlled laboratory conditions designed to accelerate the waterside scaling in the device and quantify the performance efficiency. The project specifically focused on efficiency improvements in household water heaters from use of softened water, and the subsequent effect on performance of fixtures, such as low-flow…

  • Cost Benefits of Point-of-Use Devices in Reduction of Health Risks


    The goal of this project is to provide an assessment of the cost benefits of point-of-use (POU) water treatment at the tap in terms of protection from contaminants in drinking water. While POU water treatment benefits have been demonstrated, the cost benefit relationship has not been characterized previously. This study is novel in that a…

  • Tank and Valve Report


    Water Treatment Pressure Tank & Valve Unit Shipment Reports WQA uses an independent accounting firm to collect monthly water treatment pressure tank and valve unit shipments (in the U.S. and Canada). These reports provide a portion of the total units shipped each month to capture industry trend analysis, and are made available as a WQA…

  • Let the Science Do the Talking: How to Grow Your Business With WQRF Research Results


    It’s a fact shown time and time again that consumers trust third party information and science. Is your company leveraging all the Water Quality Research Foundation (WQRF) has to offer? This webinar is dedicated to WQRF research results for several completed studies. Get a refresh on the scientific findings and hear from experts on practical…

  • Cash or Ash?


    This webinar discussed the ins and outs of doing business with cannabis operators. After you watch the webinar, you can earn 0.1 CPD by passing this quiz.

  • Water Testing and the Code of Ethics: Thoughts and Approaches


    Presenters Chris Wilker, Executive Vice President of Canature WaterGroup USA, and WQA General Counsel Mike Sennett explore the guidance offered by the WQA Code of Ethics to the use of consumer and household water testing in connection with the marketing and selling of industry POE/POU products. Once you’ve viewed the webinar, take the quiz for…